Wednesday, April 6, 2011

The Reusable Box

By Rob Kaszubowski
Chainalytics

In today’s society, we’re constantly being reminded of the big “3 R’s” of the environment: reduce, reuse, and recycle. Walmart has even gone as far as unveiling their own “7 R’s” of sustainability. eBay has also jumped on board the green train with the R’s of sustainability as they rolled out a trial version of their own reusabke shipping box back in September, 2010.

Stemming from their annual Innovation Expo where employees are encouraged to submit innovative ideas, the reusable shipping box emerged as the top idea. The boxes are made out of 100% recycled content as a robust, die-cut style corrugated shipper The corrugated is FSC-certified and fully recyclable once they finally wear out their use.

eBay estimates the boxes to be able to be reused about 5 times, which by their numbers could help save 2.4 million gallons of water, 4,000 trees and conserve enough energy to power 49 homes.

Columbia Sportswear has also introduced a reusable box program, offering online customers the option of having their purchases shipped in a new or used corrugated box. Columbia also encourages their customers to continue reusing the box by sending them to their site aboxlife.com, which allows people to share stories and track the life of the box.

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