Several months ago Pizza Hut, at least in the Minneapolis market, made a subtle change to its delivery and takeout pizza boxes. On the large pizza corrugated box, they reduced the front rolled edge of their box by about half of the total box height. It seems to have little to no effect on performance of the box and its delivery of your pizza, and unless you are a packaging nerd like me (yes, pizza boxes are a form of packaging), you probably would have never noticed. On their medium pizza, they did a similar design change; also the medium is a thinner board (F instead of B Flute) than the large, not sure if it has always been that way.
|New Eco Box|
|Flat blank comparison|
|Solid Model of how much corruaged was save, notice how small the goal posts look!|
While we didn’t have anything do to with this change, this is a shining of example of the kind of cost reduction opportunities that are available to many companies and the type of thing that Chainalytics Packaging Optimization Practice helps their clients implement on a regular basis.